Yes the pricing does change, and quite significantly. I have worked inside the paint industry on counter sales outside sales and application for over 10 years. One thing many people do not understand is, the resins in the paint are more expensive to produce the higher the sheen goes. Therefore the company is at of higher cost making the paint, which in terms they charge more for the paint. I have seen a 15$ variance between flat-semi-gloss it is not uncommon and is not unrealistic to pay more for a higher sheen. Another thing to add is when doing samples on your wall prior to a painter coming is a good idea, however do not do them in huge squares with heavy coats, remember you are just wanting an idea. A lot of times the issue comes up of the paint not covering the sample coats, in fact it is covering quite well, however the paint sample applied is often times much darker than the wall color, creating a contrasting difference from the lighter surrounding wall and the sample placed on the wall. I recommend getting a piece of sheet rock and using it for the samples so you can move around with it etc.
The easiest way to choose a color scheme is to look through color catalogues or at paint samples. Most hardware stores and paint depots keep catalogs handy for customers to take home. Painters should take their time looking at the spaces in these catalogs and comparing colors to their existing floors, carpets, curtains, blinds, furniture and decorations. It’s important to look at fabric and upholstery first and then look at the other aspects to see if they coordinate with your color choices. Consider the prominent color in this coordination for the walls.
Painting is one of the quickest and easiest ways to give your home's interior a facelift -- and it is one that can produce dramatic results as well. Unfortunately, many homeowners feel overwhelmed when tasked with choosing a lasting color scheme. To avoid getting stuck with a less-than-perfect color choice, they will spend hours studying the subtleties between Smokey Topaz and Roycroft Suede paint swatches, considering the mood they want to create (whimsical? relaxing? modern edge?), and deciding whether to trust their guts or hire an interior decorator to make sure things turn out just right. Fortunately, interior painting doesn't have to be that difficult. Most paint stores offer samples that you can take home for a wall test. With these samples, you can paint a few colors in large swaths on your wall to see the how the paint interacts with the room's natural light. And you can compare it against design elements like pillows or furniture to see whether it will work with your overall decor as well.
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